Coxs' Vineyard Website Copy

The creation of the Coxs' Vineyard website coincided with the opening of their stunning Gibbston vineyard and cellar door to the public for the first time. It was an exploration of the deep connection the owners felt to this long-held family land and their unequivocal passion for making incredible wine. The copy for the site needed to express their knowledge of, and immersion in, Gibbston’s unique terrain, without overdoing the often effusive and fussy language that appears in many winery websites.

  • Role Copywriter and SEO
  • For Coxs Vineyard
  • Date 2019
  • Type Web copy, brand development, storytelling, SEO
  • URL