Destination Fiordland Website Copy

Destination Fiordland is the regional tourism organisation for one of the most spectacular areas in New Zealand. Encapsulating Milford Sound, Fiordland National Park and many other bucket-list destinations, it is an area which evokes inspirational getaways and wilderness adventures. Following a complete rebrand, the Destination Fiordland team created a visually stunning new website and needed the words to match. A big copywriting and content creation project where user-experience, SEO and emotive language all came into play.

  • Role SEO Copywriting
  • For Destination Fiordland
  • Date November 2020
  • Type Storytelling, conversion copy, SEO copywriting, large web project
  • URL www.fiordland.org.nz/